Reality creates dreams, and dreams become reality. Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand. HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof. With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
Perfect for stocking fillers and back-to-school accessories, shop our collection of keyrings & lanyards. With a quick release side buckle and lobster claw clasp, our lanyards are available in a number of HYPE.’s iconic designs including paint drip, geo camo, and speckle fade. While you’re here, check out our pom-pom keyrings too; available in a variety of colours, they pair perfectly with HYPE.’s signature backpacks.
Perfect for stocking fillers and back-to-school accessories, shop our collection of keyrings & lanyards. With a quick release side buckle and lobster claw clasp, our lanyards are available in a number of HYPE.’s iconic designs including paint drip, geo camo, and speckle fade. While you’re here, check out our pom-pom keyrings too; available in a variety of colours, they pair perfectly with HYPE.’s signature backpacks.